DO YOU NEED A NEW WEBSITE?

Ever feel like your website is driving people away instead of pulling them in? It might be time for a makeover.

A poorly designed website can send customers running, but a well-designed, user-friendly site can do wonders for your business.

Let’s talk about how to turn your website into something that will help your business instead of hurt it.

Why a Good Website Matters:

Your website is often the first impression your audience gets, and 75% of people judge a company’s credibility based on its design. That's crazy!

If your site looks outdated, unprofessional, or messy, visitors will assume your business is too.

On the flip side, a clean, modern design builds trust and makes your business look professional and credible.

Key Fixes to Improve Your Website:

1. Simplify Navigation:
A confusing menu is like a maze your visitors don’t want to solve. Keep it clear and intuitive, with no more than 6 main navigation options.

2. Speed It Up:
A slow site is a sure way to lose customers. Compress images, use caching, and make sure your hosting is up to par to boost loading times.

3. Use Clear CTAs (Calls to Action):
If your visitors don’t know what to do next, they’ll leave. Make sure your CTAs are clear, easy to spot, and encourage action—like “Sign Up” or “Contact us now!”

4. Mobile-Friendly is a Must:
More than half of web traffic comes from mobile devices. Make sure your site looks just as good and functions well on mobile as it does on desktop.

Tools & Resources:

• Squarespace:
My top recommendation for building a modern, professional website.
It’s user-friendly, mobile-responsive, and offers beautiful design templates.
Not to mention it has so much functionality and add-ons!

• Google PageSpeed Insights:
Analyze your site’s speed and get suggestions for improvement. This is really helpful!

• Hotjar:
Understand user behavior with heatmaps. (A graph showing you how your website visitors behave and navigate your website!... so cool!)

• Canva:
Create professional-looking graphics that enhance your website’s visual appeal... Nothing beats a designer though ;)

Don’t let your website scare customers away!

A well-designed site not only looks good but builds trust and keeps people coming back.

If you need help designing a website or know anyone who might need assistance feel free to reach out or send them my way! :)


- Anthony B

Anthony Baez

Founder of illo sketchbook.

https://www.artbyantb.com
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Why Authenticity is the Key to Building Trust For Businesses

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HOW TO CREATE A MEMORABLE BRAND